The fifth in the series "101 Quick WIX Tips"
5️⃣ Social Icons - these are connected by default to Wix so double check these are updated to your social accounts. You can remove any social icons that your business doesn't use.
In today's digital landscape, social media integration is a crucial aspect of building an effective online presence. Connecting your social icons on your Wix website not only enhances your brand’s visibility but also improves user engagement and SEO. If you haven’t linked your social media profiles to your Wix website yet, you might be missing out on valuable opportunities to connect with your audience. In this blog post, we'll explore the importance of linking social icons and provide a step-by-step guide on how to do it on your Wix website.
Why Linking Your Social Icons Matters
1. Enhances Brand Visibility
Linking your social icons helps increase your brand’s visibility across multiple platforms. Visitors to your website can easily find and follow your social media profiles, allowing you to reach a wider audience and keep them engaged with your brand.
2. Boosts User Engagement
Social media icons make it convenient for users to connect with you on platforms they frequently use. This ease of access encourages more interactions, such as likes, comments, shares, and follows, boosting user engagement and fostering a community around your brand.
3. Improves SEO
Social signals, such as shares, likes, and comments, can indirectly impact your website’s SEO. When your content is shared on social media, it can drive traffic to your website, increasing its relevance and authority in the eyes of search engines.
4. Provides Seamless Navigation
Including social icons on your website provides a seamless navigation experience for users. They can easily transition between your website and social media profiles, ensuring they stay connected with your brand across different platforms.
5. Builds Trust and Credibility
A well-integrated social media presence can enhance your brand’s credibility. When visitors see active social media profiles linked to your website, it reassures them that your business is legitimate and engaged with its audience.
How to Connect Your Social Icons on Your Wix Website
Linking your social icons on Wix is a straightforward process. Follow these steps to ensure your social media profiles are connected to your website:
Step 1: Log in to Your Wix Account
Start by logging in to your Wix account and navigating to the dashboard of the site you want to edit.
Step 2: Access the Wix Editor
From your site’s dashboard, click on the “Edit Site” button to open the Wix Editor, where you can make changes to your website.
Step 3: Add Social Media Icons
Open Add Panel: In the Wix Editor, click on the “Add” (+) button located on the left-hand side of the screen.
Select Social: From the drop-down menu, select “Social” to access a variety of social media icon options.
Choose Icons: Select the social media icons you want to add to your website. You can choose individual icons or a pre-designed set.
Step 4: Link Your Social Media Profiles
Drag and Drop Icons: Drag and drop the social media icons to your desired location on your website, such as the header, footer, or a sidebar.
Set Up Links: Click on each social media icon to open the settings panel. In the “Link” field, enter the URL of your corresponding social media profile.
Save and Apply: After entering the URLs, click “Done” or “Apply” to save the changes.
Step 5: Customise Icon Design
Style Icons: Customise the appearance of your social media icons to match your website’s design. You can adjust the size, colour, shape, and alignment.
Preview Changes: Use the preview function to see how the icons look on different devices and make any necessary adjustments.
Step 6: Publish Your Website
Once you’ve linked and customised your social media icons, click the “Publish” button to make the changes live on your website.
Best Practices for Social Media Icons
Keep It Simple: Use recognisable social media icons that are easy for visitors to identify.
Ensure Visibility: Place icons in prominent locations, such as the header, footer, or sidebar, where they are easily accessible.
Consistent Design: Ensure the design of your social media icons aligns with your brand’s overall aesthetic.
Test Links: Regularly test the links to ensure they direct users to the correct social media profiles.
Next Steps
Connecting your social icons on your Wix website is essential for enhancing brand visibility, boosting user engagement, improving SEO, and building trust with your audience. By following the steps outlined in this guide, you can easily link your social media profiles and create a seamless navigation experience for your visitors. Don’t miss out on the benefits of a well-integrated social media presence—connect your social icons today and take your Wix website to the next level.
If you need help updating your social icons on your website book a discovery call with Rory by clicking below.